รู้เท่าทันแบรนด์ = (Record no. 102342)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02139nam a22003855 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180620133553.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 060727s2548 th tha |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9743236112 |
| Terms of availability | 165 Bht. |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-BK |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD 69.B7 |
| Item number | บ614ร 2548 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | บุญอยู่ ขอพรประเสริฐ |
| 9 (RLIN) | 124779 |
| 245 10 - TITLE STATEMENT | |
| Title | รู้เท่าทันแบรนด์ = |
| Remainder of title | Brand Literacy / |
| Statement of responsibility, etc. | บุญอยู่ ขอพรประเสริฐ |
| Medium | [book] |
| 246 3# - VARYING FORM OF TITLE | |
| Title proper/short title | Brand Literacy |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | มติชน, |
| Date of publication, distribution, etc. | 2548 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 287 หน้า |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. การตลาด |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | รู้่เท่าทัน...แบรนด์ |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | ไศยบีเรีย หรือไซบีเรีย |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | สื่อด้วยบทกวีแห่งยนตรกรรม : แบรนด์เศรษฐี แบรนด์เคียงฝัน |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | ชื่อตราผลิตภัณฑ์ |
| 9 (RLIN) | 5181 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | โฆษณา |
| General subdivision | ชื่อตราผลิตภัณฑ์ |
| 9 (RLIN) | 5909 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | เครื่องหมายการค้า |
| 9 (RLIN) | 5908 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | โลโก (สัญลักษณ์) |
| 9 (RLIN) | 125170 |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | บรรณารักษ์ |
| Publisher | บริษัทงานดี |
| Accession date | 070409/270409 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | niparat 0813 |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | jirawan 0512 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 13/08/2013 | 165.00 | HD 69.B7 บ614ร 2548 | T126204 | 27/09/2023 | ฉ.1 | 10/02/2017 | General Book | |||
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 27/07/2006 | 165.00 | HD 69.B7 บ614ร 2548 | T126205 | 02/07/2018 | ฉ.2 | 10/02/2017 | General Book | |||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 06/05/2009 | 165.00 | HD 69.B7 บ614ร 2548 | T142279 | 04/06/2014 | ฉ.3 | 10/02/2017 | General Book | ||
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 15/05/2012 | 165.00 | HD 69.B7 บ614ร 2548 | T159793 | 29/09/2022 | ฉ.6 | 10/02/2017 | General Book | |||
| In Cataloging | General Books (THAI) | SPU Library, Khon Kaen campus | SPU Library, Khon Kaen campus | General Shelves (Thai) | 13/08/2013 | 165.00 | HD 69.B7 บ614ร 2548 | T153338 | 13/08/2013 | ฉ.1 | 10/02/2017 | General Book | |||
| In Cataloging | General Books (THAI) | SPU Library, Khon Kaen campus | SPU Library, Khon Kaen campus | General Shelves (Thai) | 13/08/2013 | 165.00 | HD 69.B7 บ614ร 2548 | T153339 | 13/08/2013 | ฉ.2 | 10/02/2017 | General Book |