Services management : an integrated approach / edited by Bart Van Looy, Paul Gemmel, Roland Van Dierdonck
Looy, Bart Van
Services management : an integrated approach / edited by Bart Van Looy, Paul Gemmel, Roland Van Dierdonck - 2nd ed - Harlow : Financial Times Prentice Hall, 2003 - xxvi, 529 p : ill ; 25 cm
Includes bibliographical references and index
027367353X (pbk)
SERVICE INDUSTRIES--MANAGEMENT
SERVICE INDUSTRIES--MARKETING
HD 9980.5 / L67S 2003
Services management : an integrated approach / edited by Bart Van Looy, Paul Gemmel, Roland Van Dierdonck - 2nd ed - Harlow : Financial Times Prentice Hall, 2003 - xxvi, 529 p : ill ; 25 cm
Includes bibliographical references and index
027367353X (pbk)
SERVICE INDUSTRIES--MANAGEMENT
SERVICE INDUSTRIES--MARKETING
HD 9980.5 / L67S 2003