Business research methods / [book]
Zikmund, William G.
Business research methods / [book] William G. Zikmund. - 7th ed. - Mason, OH : Thomson/South-Western, 2003 - xix, 748 p. : ill. ; 27 cm.
Includes bibliographical references and index.
0030258170 0030350840
MANAGEMENT--RESEARCH.
BUSINESS--RESEARCH.
HD 30.4 / Z54B 2003
Business research methods / [book] William G. Zikmund. - 7th ed. - Mason, OH : Thomson/South-Western, 2003 - xix, 748 p. : ill. ; 27 cm.
Includes bibliographical references and index.
0030258170 0030350840
MANAGEMENT--RESEARCH.
BUSINESS--RESEARCH.
HD 30.4 / Z54B 2003