International strategic marketing : a european perspective /
Stone, Marilyn A.
International strategic marketing : a european perspective / Marilyn A. Stone - London : Routledge, 2004 - xx, 262 p
Includes appendix and index
Introduction to international marketing Framework for international marketing European marketing
041531416X (hbk) 3911 Bht. 0415314178 (hbk)
EXPORT MARKETING--EUROPEAN UNION COUNTRIES
FOREIGN TRADE PROMETION--EUROPEAN UNION COUNTRIES
STRATEGIC PLANNING--EUROPEAN UNION COUNTRIES
HF 1416.6.E85 / S76I 2004
International strategic marketing : a european perspective / Marilyn A. Stone - London : Routledge, 2004 - xx, 262 p
Includes appendix and index
Introduction to international marketing Framework for international marketing European marketing
041531416X (hbk) 3911 Bht. 0415314178 (hbk)
EXPORT MARKETING--EUROPEAN UNION COUNTRIES
FOREIGN TRADE PROMETION--EUROPEAN UNION COUNTRIES
STRATEGIC PLANNING--EUROPEAN UNION COUNTRIES
HF 1416.6.E85 / S76I 2004