International marketing /
Terpstra, Vern
International marketing / Vern Terpstra, Ravi Sarathy. - 8th ed. - Fort Worth : Dryden Press, 2000 - xxv, 753 p. : ill. (some col.), col. maps ; 29 cm. - The Dryden Press series in marketing .
Includes bibliographical references and indexes.
0030211123
EXPORT MARKETING--MANAGEMENT
HF 1416 / T47I 2000
International marketing / Vern Terpstra, Ravi Sarathy. - 8th ed. - Fort Worth : Dryden Press, 2000 - xxv, 753 p. : ill. (some col.), col. maps ; 29 cm. - The Dryden Press series in marketing .
Includes bibliographical references and indexes.
0030211123
EXPORT MARKETING--MANAGEMENT
HF 1416 / T47I 2000