Consumer behavior : implications for marketing str
Best, Roger J
Consumer behavior : implications for marketing str - 5th ed - Burr Ridge, Illinois: Irwin, 1991 - xv, 674 p,ill.(some col.) ; 27 cm
Includes index
0256094098
CONSUMER BEHAVIOR--CASE STUDIES--UNITED STATES
MARKET SURVEYS--CASE STUDIES--UNITED STATE
HF 5415.33 / H38C 1991
Consumer behavior : implications for marketing str - 5th ed - Burr Ridge, Illinois: Irwin, 1991 - xv, 674 p,ill.(some col.) ; 27 cm
Includes index
0256094098
CONSUMER BEHAVIOR--CASE STUDIES--UNITED STATES
MARKET SURVEYS--CASE STUDIES--UNITED STATE
HF 5415.33 / H38C 1991