Buyer behavior in marketing strategy
Howard, John A
Buyer behavior in marketing strategy - 2nd ed. - New York: Prentice - Hall international, 1994 - xix, 593 p.,23 cm.
Includes index
0131471414
CONSUMER BEHAVIOR
MARKETING
HF 5415.32 / H68B 1994
Buyer behavior in marketing strategy - 2nd ed. - New York: Prentice - Hall international, 1994 - xix, 593 p.,23 cm.
Includes index
0131471414
CONSUMER BEHAVIOR
MARKETING
HF 5415.32 / H68B 1994