Global marketing : foreign entry, local marketing
Johansson, Johny K
Global marketing : foreign entry, local marketing - 3 rd ed. - Boston, MA: Mc Graw-Hill Higher Education, 2003 - xviii, 654 P.,ill ; 28 cm
Includes bibliographical references and indexex
00711955637
EXPORT MARKETING
EXPORT MARKETING--MANAGEMENT
HF 1416 / J63G 2003
Global marketing : foreign entry, local marketing - 3 rd ed. - Boston, MA: Mc Graw-Hill Higher Education, 2003 - xviii, 654 P.,ill ; 28 cm
Includes bibliographical references and indexex
00711955637
EXPORT MARKETING
EXPORT MARKETING--MANAGEMENT
HF 1416 / J63G 2003