Marketing management : an Asian perspective
Kotler, Philip
Marketing management : an Asian perspective - 2 nd ed. - Singapore: Prentice - Hall, 1999 - xvi, 904 P.,ill.; 24 cm
Includes index
0130109800
MARKETING--MANAGEMENT
MARKETING--MANAGEMENT--ASIA
HF 5415.13 / K67M 1999
Marketing management : an Asian perspective - 2 nd ed. - Singapore: Prentice - Hall, 1999 - xvi, 904 P.,ill.; 24 cm
Includes index
0130109800
MARKETING--MANAGEMENT
MARKETING--MANAGEMENT--ASIA
HF 5415.13 / K67M 1999