Hospitality marketing management
Robert D. Reid
Hospitality marketing management - 3rd ed. - New York: John Wiley and Sons, 2001 - xv, 432 p
Includes index
0471354627
HOSPITALITY INDUSTRY--MARKETING
FOOD SERVICE MANAGEMENT
RESTAURANTS--MARKETING
TX 911.3.M3 / R44H 2001
Hospitality marketing management - 3rd ed. - New York: John Wiley and Sons, 2001 - xv, 432 p
Includes index
0471354627
HOSPITALITY INDUSTRY--MARKETING
FOOD SERVICE MANAGEMENT
RESTAURANTS--MARKETING
TX 911.3.M3 / R44H 2001