Killer visual strategies : engage any audience, improve comprehension, and get amazing results using visual communication /
Balliett, Amy
Killer visual strategies : engage any audience, improve comprehension, and get amazing results using visual communication / Amy Balliett - Hoboken, New Jersey : Wiley, 2020 - x, 229 pages : Illustrations ; 23 cm.
Environmental influences and the rise of visual content -- Visual content and human nature -- Quality visual content reigns supreme -- Rule 1 : always think about con-text -- Rule 2 : small visual cues have a large impact -- Rule 3 : there's no gold at the end of that rainbow -- Rule 4 : good visual strategists ask "WTF?!" -- Rule 5 : avoid the stigma of stock -- Rule 6 : stand out at the cocktail party -- Rule 7 : use proper data viz throughout -- Rule 8 : commit to the truth and prove it -- Rules are meant to be broken -- You can't create great content without a great team and process -- Going the freelance route -- Building an in-house team
9781119680222
VISUAL COMMUNICATION
P 93.5 / B34K 2020
Killer visual strategies : engage any audience, improve comprehension, and get amazing results using visual communication / Amy Balliett - Hoboken, New Jersey : Wiley, 2020 - x, 229 pages : Illustrations ; 23 cm.
Environmental influences and the rise of visual content -- Visual content and human nature -- Quality visual content reigns supreme -- Rule 1 : always think about con-text -- Rule 2 : small visual cues have a large impact -- Rule 3 : there's no gold at the end of that rainbow -- Rule 4 : good visual strategists ask "WTF?!" -- Rule 5 : avoid the stigma of stock -- Rule 6 : stand out at the cocktail party -- Rule 7 : use proper data viz throughout -- Rule 8 : commit to the truth and prove it -- Rules are meant to be broken -- You can't create great content without a great team and process -- Going the freelance route -- Building an in-house team
9781119680222
VISUAL COMMUNICATION
P 93.5 / B34K 2020