Crafting and executing strategy = The quest for competitive advantage: Concepts and cases /
Thompson, Arthur A.
Crafting and executing strategy = The quest for competitive advantage: Concepts and cases / Crafting and executing strategy Arthur A. Thompson, A. J. Strickland & John E. Gamble - 17th ed. - Boston : McGraw-Hill, 2010 - XLV, 414 p. : ill. ; 25 cm.
Part One: Concepts and techniques for crafting and executing strategy page 3 -- Chapter 1 What is strategy and why is It important? page 4-21 -- Chapter 2 Leading the process of crafting and executing strategy page 22-53 -- Chapter 3 Evaluating a company's external environment page 54-99 -- Chapter 4 Evaluating a company's resources and competitive position page 100-137 -- Chapter 5 The five generic competitive strategies: Which one to employ? page 138-163 -- Chapter 6 Supplementing the chosen competitive strategy: Other important strategy choices page 164-205 -- Chapter 7 Strategies for competing in foreign markets page 206-237 -- Chapter 8 Diversification: Strategies for managing a group of businesses page 238-287 -- Chapter 9 Ethical business strategies, social responsibility, and environmental sustainability page 288-325 -- Chapter 10 Building an organization capable of good strategy execution page 326-355 -- Chapter 11 Managing internal operations: Actions that promote good strategy execution page 356-383 -- Chapter 12 Corporate culture and leadership: Keys to good strategy execution page 384-414 Part Two: Cases in crafting and executing strategy (No page number)
9780071324755
EXECUTING --STRATEGIC
STRATEGIC PLANNING
BUSINESS PLANNING
HD 30.28 / T46C 2010
Crafting and executing strategy = The quest for competitive advantage: Concepts and cases / Crafting and executing strategy Arthur A. Thompson, A. J. Strickland & John E. Gamble - 17th ed. - Boston : McGraw-Hill, 2010 - XLV, 414 p. : ill. ; 25 cm.
Part One: Concepts and techniques for crafting and executing strategy page 3 -- Chapter 1 What is strategy and why is It important? page 4-21 -- Chapter 2 Leading the process of crafting and executing strategy page 22-53 -- Chapter 3 Evaluating a company's external environment page 54-99 -- Chapter 4 Evaluating a company's resources and competitive position page 100-137 -- Chapter 5 The five generic competitive strategies: Which one to employ? page 138-163 -- Chapter 6 Supplementing the chosen competitive strategy: Other important strategy choices page 164-205 -- Chapter 7 Strategies for competing in foreign markets page 206-237 -- Chapter 8 Diversification: Strategies for managing a group of businesses page 238-287 -- Chapter 9 Ethical business strategies, social responsibility, and environmental sustainability page 288-325 -- Chapter 10 Building an organization capable of good strategy execution page 326-355 -- Chapter 11 Managing internal operations: Actions that promote good strategy execution page 356-383 -- Chapter 12 Corporate culture and leadership: Keys to good strategy execution page 384-414 Part Two: Cases in crafting and executing strategy (No page number)
9780071324755
EXECUTING --STRATEGIC
STRATEGIC PLANNING
BUSINESS PLANNING
HD 30.28 / T46C 2010