CB8 : consumer behavior : student edition /
Babin, Barry J.
CB8 : consumer behavior : student edition / Consumer behavior Barry J. Babin, Eric G. Harris - Boston, Mass. : Cengage Learning, 2018 - x, 390 pages : illustrations ; 27 cm.
Includes glassory
Part I : Introduction Part II : Internal influences Part III : External influences
9781305577244
CONSUMER BEHAVIOR
HF 5415.32 / B32C 2018
CB8 : consumer behavior : student edition / Consumer behavior Barry J. Babin, Eric G. Harris - Boston, Mass. : Cengage Learning, 2018 - x, 390 pages : illustrations ; 27 cm.
Includes glassory
Part I : Introduction Part II : Internal influences Part III : External influences
9781305577244
CONSUMER BEHAVIOR
HF 5415.32 / B32C 2018
