Designing and managing a research project : [book] a business student's guide /
Polonsky, Michael J.
Designing and managing a research project : a business student's guide / [book] Michael Jay Polonsky, David S. Waller - 2nd ed. - Los Angeles : SAGE, 2011 - xii, 279 p. : ill. ; 25 cm.
Includes index
The foundations Undertaking the research Communicating the results
9781412977753
BUSINESS--RESEARCH--METHODOLOGY
HD 30.4 / P64D 2011
Designing and managing a research project : a business student's guide / [book] Michael Jay Polonsky, David S. Waller - 2nd ed. - Los Angeles : SAGE, 2011 - xii, 279 p. : ill. ; 25 cm.
Includes index
The foundations Undertaking the research Communicating the results
9781412977753
BUSINESS--RESEARCH--METHODOLOGY
HD 30.4 / P64D 2011