Service management : operations,strategy,and informations technology / [book]
Fitzsimmons, James A.
Service management : operations,strategy,and informations technology / [book] James A. Fitzsimmons, Mona J. Fitzsimmons - 7th ed. - Boston : McGraw-Hill, 2011 - xviii, 541 p. : ill. ; 25 cm.
Part one Understanding services Part two Designing the service enterprise Part three Managing service operations
9780071289276 840 Bht.
SERVICE INDUSTRIES--MANAGEMENT
HD 9980.5 / F57S 2011
Service management : operations,strategy,and informations technology / [book] James A. Fitzsimmons, Mona J. Fitzsimmons - 7th ed. - Boston : McGraw-Hill, 2011 - xviii, 541 p. : ill. ; 25 cm.
Part one Understanding services Part two Designing the service enterprise Part three Managing service operations
9780071289276 840 Bht.
SERVICE INDUSTRIES--MANAGEMENT
HD 9980.5 / F57S 2011