Corporate social responsibility : doing the most good for your company and your cause / [book]
Kotler, Philip
Corporate social responsibility : doing the most good for your company and your cause / [book] Philip Kotler and Nancy Lee - Hoboken, N.J : Wiley, 2005 - x, 307 p. : ill ; 24 cm.
Includes bibliographical references and index
9780471476 895
SOCIAL RESPONSIBILITY OF BUSINESS
SOCIAL MARKETING
CORPORATION--CHARITABLE CONTRIBUTIONS
CORPORATE IMAGE
HD 60 / K67C 2005
Corporate social responsibility : doing the most good for your company and your cause / [book] Philip Kotler and Nancy Lee - Hoboken, N.J : Wiley, 2005 - x, 307 p. : ill ; 24 cm.
Includes bibliographical references and index
9780471476 895
SOCIAL RESPONSIBILITY OF BUSINESS
SOCIAL MARKETING
CORPORATION--CHARITABLE CONTRIBUTIONS
CORPORATE IMAGE
HD 60 / K67C 2005
