Business marketing : connecting strategy, relationships, and learning / [book]
Dwyer, F. Robert
Business marketing : connecting strategy, relationships, and learning / [book] F. Robert Dwyer - 3 rd ed - Boston : Irwin McGraw-Hill, 2006 - xxix, 683 P. ; 25 cm.
Includes bibliographical references and index
0071244387 775
MARKETING
HF 5415 / D89B
Business marketing : connecting strategy, relationships, and learning / [book] F. Robert Dwyer - 3 rd ed - Boston : Irwin McGraw-Hill, 2006 - xxix, 683 P. ; 25 cm.
Includes bibliographical references and index
0071244387 775
MARKETING
HF 5415 / D89B
